Dynamics 365 is Microsoft’s cloud-based set of CRM and ERP solutions. From sales and customer insights to finance and supply chain, each solution offers market-leading functionality, all with seamless integration into Microsoft 365.
Access to data and insights that can inform quick decision-making is key for businesses of any size. One of the greater barriers to success has to be the unknown, but with a solution range like Dynamics 365, clarity has never been more accessible.
Here are a few of the main benefits of the Dynamics 365 solution range.
With sophisticated customer insights, you can get a really good understanding of your customers on an individual basis. Say goodbye to one-size-fits-all communications with at-scale personalisation capabilities that allow you to serve prospects and customers relevant content based on what you know about them as a person, and where they are in the buyer’s journey.
If that’s not enough, Dynamics 365’s CRM supports intuitive sales and forecasting capabilities, enabling you more accurately predict the intent of sales opportunities, and close deals at a much quicker rate, something we know is a significant challenge to many businesses. And when you think about the average length of a sales cycle, even shortening the time to close by a number of weeks can have a significant impact on the bottom line.
When it comes to introducing a customer relationship management tool into a business, the ROI stats speak for themselves, with the average CRM implementation offering a return of investment of 8:1, according to findings from Nucleus Research.
One of the greatest benefits offered by the Dynamics 365 Finance solution include the ability to access rich data and insights at the click of a button. The ability to move away from spreadsheets and manual data entry and calculation not only help businesses to report at a much greater rate, but they also remove any possibility of human error. And with accurate data a fundamental need when making decision, this benefit alone cannot be understated. Automated reporting is found to reduce manual data entry work by 80%, and boost accuracy to up to 99.99%. In a 2022 survey, Unit4 found that 89% of finance professionals believe outdated systems have an impact on their ability to forecast, whilst 47% agreed that access to more timely data was also a challenge.
By introducing a supply chain management solution such as Dynamics 365 Supply Chain Management, businesses can unlock an array of benefits, including the use of automation to remove the need for human intervention from common time-consuming tasks, such as report generation, custom rewarding and product reordering.
What’s most beneficial for businesses involved in the supply chain is the ability to capitalise on AI functionality to forecast demand based on trends and insights, which would otherwise take hours – if not days – to identify through manual work. This ability allows supply chain leaders to take advantage of cost savings and reduce their carbon footprint by ordering more accurate quantities.
Statista anticipates that by 2025, big data and analytics will be the biggest single item that impacts the supply chain, shortly followed by supply chain digitalisation. So, if you’re not currently considering either of these things, perhaps it’s time to.
If any of the key benefits explored in this blog would benefit your business, don’t hesitate to reach out to our Dynamics 365 experts, who can help you understand if any of the solution range are perfect for your needs.
